Visual & UI design
Led the final visual direction, building on earlier explorations from two team members. Responsible for the component system, visual refinements, and the direction that shipped.
Redesigning the website homepage
Role
Product Design Lead
Design QA
Collaborators
CTO & CGO
2 Designers
3 Engineers
Timeline
April – June 2026
Scope
User Interface Design
Visual Design
Desktop & Mobile
Problem
39k monthly visitors with only one product visible
Voice, Lounge Access, and Fast Track had no presence on the highest-traffic page in the product. The visual language hadn't kept up with where Jetpac had taken the brand either. Business and product flagged it: the homepage was actively underselling what Jetpac had become.
We saw an opportunity: refresh the visual language and rebuild around what the company has evolved into.
Original homepage
Contributions
My role
Design QA
Worked directly with the front-end developer throughout implementation, reviewing builds against specs, flagging visual regressions, and ensuring interaction states matched the intended design.
Stakeholder alignment
Presented the final visual direction to marketing, business, product, and tech for sign-off. Navigated feedback across four teams to land on a direction that shipped.
Goal
Refresh the highest-traffic page to surface all four products and convert more of the 39k monthly visitors who never see them
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